TRU'S BRAND-OWNED CREATIVE OPERATING SYSTEM
ONE MONTH OF TRU CONTENT.READY FOR REVIEW IN UNDER FIVE MINUTES.
Once calibrated, one button prepares 30 complete posts at the quality bar TRU and The Family Vibe set. The team approves, edits, or rejects. Nothing publishes without approval.
45-DAY PILOT TARGETProve the complete batch time, quality, review flow, and Meta handoff with the real team.
ONE CLICK30REVIEW-READY POSTS
30 complete posts48 finished panels06 full articlesHUMAN approval required
THE IDEA IN 20 SECONDS
THE CREATIVE STANDARD ALREADY EXISTS.THE ENGINE MAKES IT REPEATABLE.
TRU and The Family Vibe have already established the visual language, product story, and strongest hooks. The engine starts there. It carries the recurring production work while the team keeps the judgment, direction, and final approval.
A decision becomes reusable only when an authorized reviewer saves it as a TRU rule. New models must pass the same brand, product, and claims checks before they enter the workflow.
KEEP
Condensed headlines, pale blue, deep teal, real homes, product truth.
EXPANDArizona routines, practical education, household relief, authentic UGC.
THREE WAYS TO START
CHOOSE WHAT YOU WANT TO MAKE.THE ENGINE BUILDS THE CAMPAIGN.
Monthly content, an offer, or an article. Each begins with one approved brief and ends in the same human review loop.
01Thirty complete posts. Ready before the first swipe.
Prepare the entire month as one batch, including static posts, carousels, captions, sources, and Meta test ideas.
Explore ↗
02One verified offer becomes a complete campaign.
Build gift, discount, holiday, annual-plan, and affiliate-code campaigns from facts the team approves first.
Explore ↗03One approved article becomes a campaign.
Create useful, cited field guides and turn each approved answer into social, email, community, and Meta concepts.
Explore ↗WHAT CONNECTS THE WORK
Voice collaboration, daily operations, and a measured pilot turn separate generators into one operating system.
04CO-THINKER
Talk through the idea. Leave with the brief.
Brainstorm by voice, turn feedback into a brief, compare options, and save only the rules the team deliberately approves.
Explore ↗05OPERATIONS HUBFrom approved to scheduled in one place.
Connect the calendar, offers, approved TRU rules, claims, and Meta recommendations around one human-controlled workflow.
Explore ↗0645-DAY PILOTBuild the first working cycle for $25,000.
Use three payment milestones to build, test, measure, and decide what to build next.
Explore ↗THE OPERATING LOOP
BRIEF. GENERATE. APPROVE.SCHEDULE. LEARN.
Choose the outcome.
Use text or voice to set the campaign.
The batch arrives together.
Creative, copy, sources, and test ideas load before review.
People make the call.
Approve, revise, archive, restore, or save a TRU rule.
Approved work earns a date.
Publishing and Meta spend keep separate permissions.
Results shape the next brief.
The engine recommends. The team decides what persists.
BUILD THE FIRST COMPLETE CYCLE FOR $25,000.
A 45-day pilot builds the first working system, runs it with the real team, and measures whether it earns the next phase.
$10,000 kickoff$10,000 working cycle$5,000 team pilot + scorecard
justin@gurian.ai